Australia Business Directories for Local SEO

Is your local business getting enough exposure? Are you reaching out to potential customers?

The first thing any customer these days do is pull up a search engine to look for a specific product or service in their vicinity. Yes, it’s true, rather than physically searching for services or business, people primarily visit Google or any search engine.

If you wish they eventually land at your store then it will be possible only with strong local SEO.

According to a study, over 72% of people who searched for a local business online, did visit the store.

If we talk about local SEO strategies, one of the predominant and powerful strategies is posting business in Australian local business directories. It’s an integral part of the Local SEO strategy.

Why is creating local business listings so important?

With each submission on a local business listing, you are improving your chances of getting found by potential customers. Mark and make known your presence by efficiently adding your business to top local listings in Australian business directories.  

Local citations are a primary ranking factor for local SEO. These directories register details like your business address, contact details, social network links, business photos if any, and more. It helps in building your local citations in Australia. 

Consider posting your business on a local listing with a good ranking. Getting listed will improve your online presence, boost traffic, enhance brand reputation and awareness and increase sales.

Now that you have understood getting a business listed in the Australian local business directory/directories is so important, it’s time to know the best business directories too.

List of Top Australia Business Directories for Local SEO

Apple Maps

If anybody comes to Siri asking for the services you provide, you should be readily available or else you can miss out on good business opportunities. No matter what is the size of your business, with 42 million active users, Apple map is certainly a great platform to showcase your services. With Apple’s Map Connect portal, you can add or edit your business on the map without even accessing Apple.

LinkedIn Business

If you wish to add your company online then directly try to create your company profile on LinkedIn as you can get listed among relevant and reputed companies. It helps the visitors to search for companies based on industry and get connected, professionally.

Facebook Business

What can be a better platform than the most popular social media site Facebook to promote your business and increase your brand reach? Yes, now Facebook helps in listing your business too. Make your business part of Facebook’s business directory and market your business in the most efficient way. Not only Australia, but you can also target the world at large with this powerful platform.

Google My Business

Most of the online search activities are carried on Google which means Google is the key player and it’s quite obvious if it’s having some local listing service, effectively make use of it. Placing your business location on Google Maps will make your business more noticeable.

FourSquare

FourSquare is one of the most popular Australian business directories for local listings that help businesses to grow and flourish. As per several survey reports, 95% of people rely on online search, and out of that nearly 90% of the mobile search end up actually visiting the store. FourSquare allows you to promote your business and helps you get more customers walking through your door. Be it a restaurant, or any other store, feature your business for free and pay only if someone acts on your ad.

True Local

Truelocal is another popular local listing site in Australia that is widely used for brand promotion. Apart from your business, your customer can also post their reviews, and rate your business which would amplify your brand presence. This online directory is used by the majority of the people in Australia to search for local services. Posting your business on this site will really be effective.

Gumtree

Gumtree, a vibrant community marketplace in Australia helps to find instantly what you are looking for. Right from home to dream machine car, job to language teacher, one can find everything that you need in your life and possibly at a bargained price. Gumtree is an easy-to-use classified for the local community, hence listing the business on such a prominent platform will really be favourable.

Infobel

Infobel, one of the biggest online telephone directories helps your business contact to be part of several businesses, throughout Australia and also throughout the world. The database is constantly updated and gives access to over 186 million businesses, worldwide. Your business gets easily found as the search process is quick, flexible, and automated.

Yellow Pages

Once upon a time, Yellow Pages was a paper directory, used widely to find local businesses, now it has evolved as a popular online Australia business directory where you can submit your business and get extensively recognized. It also offers a free listing where you can put up basic information about your business.

BrownBook

Brownbook.net is one of the largest business listing databases which was established in 2007. Anyone can add listings instantly or update and review them absolutely free of cost. It helps businesses to be found more easily online and sends alerts every time someone reviews your business. List your business, verify the details and enrich your listings with photos, texts, and other content and get things done within less time and expenses, which isn’t the case in manual keying.

Yelp

According to a survey, Yelp Australia encounters around 1 million unique visitors every month which means it’s an effective platform to make your brand noticeable and increase the traffic of your website. Add information about your business with proper NAP (Name Address Phone number) to get easily found by prospective customers.

Bing Places

Bing helps to keep search at your fingertips. Owned by Microsoft, Bing definitely needs a genuine appraisal as it even does many things better like video. The high-resolution appealing background, adorned search box and curated news and information collection underneath the search bar get enough attention from the target audience. Whether it’s traditional, voice, or visual search, Bing surely gets your business effortlessly searched.

White Pages

White Pages is an online directory service provider that allows you to publish and update your business details across top search engines, social apps, maps, and other online platforms. This streamlined tool gives a single point of control to keep your business details up-to-date. It protects our profile from unauthorized changes, tracks performances, manages reviews, and allows you to reply to feedback directly.

Hotfrog

A free listing site prominent in around 38 countries, Hotfrog is perfect for publicising your local business. Your products and services can be easily found by your potential customers. Hotfrog helps you to get connected with the right customers by presenting your business in online search results. Post your business details with some images, and your USP, and use the right keywords.

ShowMeLocal

New York based privately owned company helps deal with challenges that local businesses face in promoting their business in a competitive environment. This online tool allows local businesses to reach out to the local consumers and eliminates the ordeal of finding great deals in your locality. This online classified and local-oriented site makes posting local business information on consumer-based sites a breeze.

StartLocal

Start local is one of the burgeoning local business directories of Australia that receives almost 7 million visitors each year.  If you want to get your local business product or service in the public eye, simply register yourself in this local business listing service. Apart from being a popular local business listing directory, Start local also offers useful tips and suggestions for businesses.

Oneflare

Thousands of Australians visit Oneflare in search of appropriate business and services as one can find 81,632 registered businesses. Web-designing, carpenter, interior designer, plumber, let it be any kind of business, you can register yourself in one of the most trusted local business directories. Register for free and get instant leads.

Enroll Business AU

Get found online through Enroll Business AU effortlessly. Promote your business and stay up-to-date seamlessly. It not just allows you to advertise your business profile for free but also extends a vast platform that accommodates multiple business sectors like plumber, electrician, health, food, education, automotive, restaurant, real estate, and what not. This online directory of Businesses and Services makes your Business Searchable by popular search engines, thereby making you available to thousands of potential consumers across the globe.

Word of Mouth

You might be familiar with word of mouth, well WOMO is the modern digital version of word of mouth. WOMO – Word of Mouth Online will help your business to stand out from the crowd by offering great recognition.  At WOMO, people who have used services can post their reviews.  People who are seeking businesses or services will come to know about the best services in Australia by viewing the reviews.

dLook

dLook is another well-known Australian business directory offering online advertising solutions for all sizes of businesses. Any business which wants to increase its online brand presence can use this platform and generate more traffic to their business. While people who are seeking any sort of service can find it fast as this online business directory boast around 1.7 million businesses.

Aussie Web

Aussie web is also one of the most powerful local listing sites in Australia. Aussiweb is an Australian-based company located in Brisbane. The company started operating in 1996 and since then it has helped many local businesses to foster their brand online. Whether it’s a tourism business, real estate business, legal service providers, wedding organisers, or any kind of business, you can post it for free and get a good amount of customers.

Cylex

Cylex is operational over 30 online business directories and has around 1 million unique users daily. It claims to provide fast and simple ways to find the right service no matter where the user is located at. Moreover, it allows business owners to advertise their business for free and showcases the business to the potential consumer in an appealing manner. It ensures relevant search results to the customers and allows companies to post every bit of information on their profile page. Cylex helps users find exactly what they are looking for.

Benefits of Local Business Listing

The search engine serves dozens of options to your potential customer. If your business is listed in some reputed local business directory, you have increased chances of brand visibility in local search results. No matter what is your line of work, submitting your business to get listed in business directories has notable benefits.

• You can benefit by ensuring the most important aspect of SEO, NAP consistency. With accurate business details on the Australian business directory, potential customers can identify where your business is located and also know how they can reach out to you.
• The more times your business appears in search results, the more your chances to grab the attention of the customers. By getting your business listed in high-ranking business directories, you can dominate the search results.
• Listings allow customers to rate and post a review of your product or service and share their experience. This will improve your brand reputation and also help you to improve your business.

How to list your business in local directories?

You need to be well prepared with all the necessary information to get well benefitted with the local business listing. Without wasting time, start with directory submissions by following the tips given below:

• Create 2 to 3 business listing titles
• Keep your submission email address as well as your business contact email address handy
• Decide which business phone number to post
• Create 2 to 3 business descriptions of around 200 words
• Be ready with a square logo image (300 pixels will be best) 
• You need to have at least 5 images that best describe your business  
• Post social media links
• Use business ABN

Additional tip – Make sure the title description which you use for the business listing is unique and spreads your brand message.

Do not miss the golden opportunity to attract potential customers. Join online business directories ASAP and boost your local SEO.